Most people were introduced to Hadassah Richardson through America’s Next Top Model. But nearly a decade later, modeling may be one of the least interesting things about the life she has built.

After spending several years largely outside the public eye, private accounts and avoiding press, Hadassah has recently started appearing online again and longtime fans are discovering that while they were waiting for another fashion moment, she was building an entirely different career behind the scenes.

Today, Hadassah is the founder of Casa Primary, a private family membership club in Tribeca centered around Montessori-inspired education, children’s programming, developmental support, parent wellness, and family life in New York City.

It is not necessarily the direction viewers would have predicted when they first watched her walk into the Top Model house. But for anyone familiar with Hadassah’s life before television, it is far less surprising than it initially sounds.

Before the modeling contracts, Fashion Week appearances, and reality television, Hadassah was already working in early-childhood education. She was reportedly teaching at a Montessori preschool when she was contacted about auditioning for Cycle 22.

Her work with children actually began even earlier.

As a teenager in Texas, Hadassah co-founded a community babysitting agency with her sister. What began as a small neighborhood service reportedly grew into a network supporting hundreds of families across the Houston area while creating childcare jobs for dozens of her local peers.

The young team also partnered with preschools and participated in school events and volunteer initiatives throughout the community. Long before Hadassah became known publicly as a model, she was already finding ways to connect families, create opportunities for young women, and build the kind of support system parents often struggle to find.

That early interest eventually became the foundation for a much larger body of work.

During the pandemic, Hadassah launched a virtual Montessori program to help children continue learning from home. She later served as the head of a Montessori school in Manhattan and reportedly earned a second degree in developmental psychology.

Then came Casa Primary.

Located in downtown Manhattan, Casa Primary brings together many of the worlds Hadassah has moved through over the years: education, child development, wellness, hospitality, fashion, and community.

The club has reportedly welcomed families from New York’s creative and fashion circles, including models and mothers Georgia Fowler, Kate Love, and Alexandra Agoston. But the vision appears to extend far beyond creating another beautiful place for downtown parents.

Casa Primary is built around the idea that raising children in New York should feel more connected, thoughtful, and supported. Its programming includes Montessori-inspired learning, enrichment, developmental specialists, family gatherings, and wellness experiences for parents all under one roof.

In many ways, it feels like a return to the work Hadassah began as a teenager: creating community around children and giving families access to a stronger village.

Her public appearances reflect that wider life too. She has been seen supporting community events and family-focused initiatives while continuing to make occasional appearances in the fashion world. She attended Vogue World New York in a striking monochromatic Alice + Olivia look and has also been spotted at events including the Monaco Grand Prix and a Met Gala after-party.

So, no, the fashion has not completely disappeared.

But it no longer feels like the entire story.

Hadassah seems less interested in returning to who viewers once thought she was and more interested in introducing people to who she has become: an educator, founder, child-development advocate, community builder, and former model who has found a way to bring all of those experiences into one surprisingly cohesive life.

After years of keeping her social-media accounts private and sharing very little publicly, she has recently started posting again. This time, followers are getting glimpses of Casa Primary, her work with families, and the world she has been creating away from television.

For longtime fans, it feels less like a TV-personality comeback and more like a reintroduction.

Hadassah Richardson is no longer simply someone people remember from television. She is building something with its own identity, purpose, and community and it may be the most meaningful chapter of her career yet.